Will.i.am has the traits of a great Leader: he lift others, consistently. Have you seen his wikipedia page and noticed how many other names appear? That’s not a coincidence.
I love the french show called Taratata, a music platform to showcase exactly such practices. See him in action here with Stromae:
Be sure to check out the takeaways below after you watch the video.
Leaders Lift Others: Do it too!
#1: Find and Invest more time in top performers
Did you see that list of “partners” from Will.i.am’s wikipedia page? Most of them are superstars now but they once weren’t.
Your time and energy is precious; you need to carefully pick who you will be supporting. This begins by listening and watching people around you to spot the talent potential and investing your efforts in developing and exposing that talent.
For example in the video above, Will.i.am met Stromae at the NRJ Music Awards at his first performance and told him that he’d like to collaborate with him in the future. 5 months later he kept that commitment and they did this mashup at Tarata and a month later Stromae was doing the first part of the Black Eyed Peas show in the massive Stade de France.
#2: Coach the A Stars and lend them Authority
Check out another video below at 30min42s and listen to what Sheryl Cole has to say about Will.i.am when she asked him to join her first solo Tour.
Beyond simply lending his name and authority in hip-hop/pop music to her Show, he’s setting the example on how to handle the pressure and bring her energy out for a great performance. That’s coaching!
#3: A bigger platform to share your joint messages
To grow your platform for others, spread your own message as well as theirs to achieve greater goals. Don’t just stay in your particular niche but reach out across usual boundaries: In addition to his band The Black Eyed Peas, Will.i.am is finding time to cross paths and lift many others. He’s involved in movies, gaming, fashion, mobile camera technologies, TV series, Futurist partnerships with RIM, Intel, robotic competitions, automative business, not for profit organisations and even beaming messages from another planet!
Now, you don’t need to be beaming messages from another planet to lift others! You can do this easily in your office for example by supporting some of your Talents at one of their meetings or getting them to present project results to the sponsors.